Why this site exists
AIPromptTool.org was created to help designers, artists, marketers, teachers, entrepreneurs and other creative professionals write clearer prompts for AI tools. Many people start using AI with a blank input field and a foggy idea. This site offers a simple tool and practical examples so you can move from vague intention to useful instruction.
The focus is not on tricks. The focus is on better creative briefing: goal, audience, context, tone, style, format and constraints. These are the same building blocks that make a good design brief, campaign brief or workshop brief.
Who is behind it?
The site is connected to Art and the City, a design education studio based in Amsterdam. Art and the City teaches creative courses in graphic design, AI, visual strategy, web design and digital tools. This prompt tool is part of a broader interest in making creative technology easier to understand and more useful in daily practice.
Editorial approach
The guides on this site are written for practical use. They are meant to be clear, usable and grounded in creative workflows. We aim to explain AI prompting without unnecessary jargon. AI tools change quickly, so examples may be updated over time.